Reputation Management in a Crisis
We take control of the flow of information when your company finds itself in the crosshairs of criticism. We prepare statements, media briefings, and a strategy for extinguishing image fires. Our team of 5 specialists works under time pressure to keep your name clean.
Quick blocking of lies and manipulations
When you receive a message with a ransom demand at 9:30 PM or see a false article on a local portal, you have exactly 140 minutes for the first reaction. At Agora Giedroyć, we know that silence is the worst choice then, but panic hurts even more. Since 2016, we have pulled 43 local companies from Częstochowa and the surrounding area out of serious image trouble. Our team of 5 people then takes over phones, emails, and contact with editorial offices. We act in silence because publicity in such moments is your biggest enemy.
Strategy based on hard data
Every crisis has its weak point, which we must find within the first 5 hours. We don't write fluff about company values. Instead, we prepare a specific set of facts that cuts through speculation. In March 2024, we helped a wholesaler owner who was accused of being late with payments to 17 employees. In 3 days, we proved that the attacks came from a single competitor's server and extinguished the topic on social media before it reached key suppliers. Facts, not emotions – that is our only method of work.
Protection against blackmail and extortion
A blackmailer counts on you being afraid and paying quickly. We count on him making a mistake in the third message. We analyze every threat legally and technologically. In the last quarter, we handled 12 cases regarding attempts to extort money for not publishing manufactured photos or documents. We know the mechanisms of such people and know how to block their path so that your family or business does not suffer. To be honest, not every case can be closed in 24 hours, but every case can be controlled so that losses are close to zero.
Preparing for the worst-case scenario
The best way to manage a crisis is one that hasn't erupted yet. We offer an image security audit that usually lasts 6 business days. We check what information about you and your key managers is publicly available and what can be used against you. In 2023, we identified 8 critical gaps in communication for one of our clients in the construction industry. Thanks to fixing them, when an accident occurred on a construction site half a year later, the company had ready procedures and calmed public opinion in less than 4 hours.
Concrete support in difficult conversations
Sometimes a crisis is just a difficult meeting with a contractor who wants to terminate a contract worth 85,000 PLN. We then enter the game as cool-headed negotiators. Our office at Al. Najświętszej Maryi Panny 24 in Częstochowa is a place where we will calmly prepare you for such a confrontation. We teach you what to say and what to be silent about to protect your peace of mind. We are available Monday to Friday from 8:00 AM to 4:00 PM, but for regular clients in emergency situations, we have an emergency line open also on Saturdays until 1:00 PM.